Take advantage of a holistic view of the customer

Use the unified customer profile in the Adobe Marketing Cloud as a foundation for your integrated channel marketing.

  • Get data online and offline, combined into one data mart.
  • Work with a centralized profile with the information of a customer.
  • Take advantage of more accurate targeting capabilities.

Target a person, not the general public

Create customized, contextual, rich content campaigns to maximize the loyalty and lifecycle value of your customers.

  • Provide personalized and individual communication.
  • Submit offers that automatically adapt to customer behavior.
  • Provide custom and contextual content that leads to conversion.

Carry out campaigns to overcome divisions

Manage coordinated campaigns across all placements and evaluate ROI at all levels using the Adobe Marketing Cloud.

  • Coordinate through earned, paid, and owned channels.
  • Get automated workflows with channel redirection.
  • Use real-time insights on results and assignment.

Delight Your Customers

Microsoft and Adobe are partnering to help you customize your customers' experiences

Strengthen your brand and breathe life into customer experiences with Adobe Marketing Cloud in conjunction with Dynamics 365 and running on Microsoft Azure.

"Ultimately, the goal is to satisfy customers through this partnership."

- Shantanu Narayen, President and CEO, Adobe

Learn about other Microsoft Dynamics 365 applications


Transform revenue relationships with digital intelligence into every business.

Customer Service

Win customers for life with service to world-class customer service.

Finance and Operations

Make data-based decisions to make operations smarter and more efficient.


Provide powerful customer experiences using the Adobe Marketing Cloud.

Field Service

Optimize your schedule and use predictive tools to become a master in service calls.

Project Service

Create more profitable relationships with customers using smart tools.